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Source:{"body":{"en":"<p>The Praça Viva Programme has significantly helped thousands of people in its two years of existence in an extremely efficient way, starting with the low-income population, who used to work illegally on the streets with no way of supporting themselves, being street vendors and selling their products without any security, and today have a legal and well-structured space. </p><p><img src=\"https://lh7-us.googleusercontent.com/Z7ZLgoLHUZ-LdTuGxrKNEYRMoalM14YdPTyM3uRurxj84Q4hGsjNh7nNNjWx778cFaFRtzEAKGL7FbcFZAaiXYemoF-ih4ful6FDC0WVHvZug8_AjYCEyXThcgVAv1_lyCJ6tipFrDzMsHZvnU-7o0k\" width=\"602\"></p><p>A space that was once abandoned, poorly cared for and managed only by the government with scarce resources, it is now full of life with its flowering gardens, community gardens in which the residents look after the place, which is now not only commercial but also frequented by families who have taken back this public space. </p><p>The families who have now appropriated this space were conventionally those who didn't have cultural, leisure or gastronomic spaces close to their homes that were compatible with their family reality, and who, in order to have moments of fun like these, would have to travel long distances to regions where leisure spaces were located, but which were totally out of their financial reality. With Praça Viva, the population now has a space that is close to them, with quality both in terms of family and financial reality that fits in their pockets, as well as having the opportunity to get in touch with artists from their region who are not recognised by the mainstream media. </p><p>These artists, in turn, did not previously have their space recognised, nor did they have the chance to perform in the city's major venues, an aggravating factor in the financial challenges faced by many performers. With Praça Viva, these professionals now have the chance and the space to show their work, to be paid fairly by the street vendors themselves, in a legalised way, and even to be recognised more widely by the neighbourhood newspapers and the social media of the residents who frequent the space.</p><p>In summary, spaces that were once idle, dilapidated, poorly cared for and lifeless, through the Praça Viva Programme, have been transformed by the public authorities and the population into a place full of life, planned, cared for, and without constant maintenance costs for the public administration, because in addition to giving everyone involved the opportunity to grow in various spheres, it has a direct partnership with its main beneficiary and user, which is its population, which with Praça Viva has better public administration and quality of life.</p><ul><li><a href=\"https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662</a> </li></ul><p> </p><iframe class=\"ql-video\" frameborder=\"0\" allowfullscreen=\"true\" src=\"https://www.youtube.com/embed/BcXJRDQ1N3g?showinfo=0\"></iframe>","es":"<p>El Programa Praça Viva ha ayudado significativamente a miles de personas en sus dos años de existencia de una forma extremadamente eficiente, empezando por la población de bajos ingresos, que solía trabajar ilegalmente en las calles sin forma de mantenerse, siendo vendedores ambulantes y vendiendo sus productos sin ninguna seguridad, y hoy tienen un espacio legal y bien estructurado. </p><p><img src=\"https://lh7-us.googleusercontent.com/Z7ZLgoLHUZ-LdTuGxrKNEYRMoalM14YdPTyM3uRurxj84Q4hGsjNh7nNNjWx778cFaFRtzEAKGL7FbcFZAaiXYemoF-ih4ful6FDC0WVHvZug8_AjYCEyXThcgVAv1_lyCJ6tipFrDzMsHZvnU-7o0k\" width=\"602\"></p><p>Un espacio que antes estaba abandonado, mal cuidado y gestionado sólo por el gobierno con escasos recursos, ahora está lleno de vida con sus jardines floridos, jardines comunitarios en los que los residentes cuidan el lugar, que ahora no sólo es comercial, sino también frecuentado por familias que han recuperado este espacio público. </p><p>Las familias que ahora se han apropiado de este espacio eran convencionalmente aquellas que no disponían de espacios culturales, de ocio o gastronómicos cerca de sus casas que fueran compatibles con su realidad familiar, y que, para tener momentos de diversión como estos, tenían que recorrer largas distancias hasta regiones donde se encontraban espacios de ocio, pero que estaban totalmente fuera de su realidad financiera. Con Praça Viva, la población tiene ahora un espacio cercano, de calidad tanto en términos de realidad familiar como financiera, que se ajusta a sus bolsillos, además de tener la oportunidad de entrar en contacto con artistas de su región que no son reconocidos por los grandes medios de comunicación. </p><p>Estos artistas, a su vez, no tenían antes su espacio reconocido, ni la posibilidad de actuar en los grandes locales de la ciudad, lo que agravaba las dificultades económicas de muchos artistas. Con Praça Viva, estos profesionales tienen ahora la oportunidad y el espacio para mostrar su trabajo, ser remunerados justamente por los propios vendedores ambulantes, de forma legalizada, e incluso ser reconocidos más ampliamente por los periódicos del barrio y las redes sociales de los residentes que frecuentan el espacio.</p><p>En resumen, espacios que antes estaban ociosos, deteriorados, mal cuidados y sin vida, a través del Programa Praça Viva, han sido transformados por el poder público y la población en un lugar lleno de vida, planificado, cuidado y sin costes constantes de mantenimiento para la administración pública, porque además de dar a todos los implicados la oportunidad de crecer en diversas esferas, tiene una asociación directa con su principal beneficiario y usuario, que es su población, que con Praça Viva tiene una mejor administración pública y calidad de vida.</p><ul><li><a href=\"https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662</a> </li></ul><p> </p><iframe class=\"ql-video\" frameborder=\"0\" allowfullscreen=\"true\" src=\"https://www.youtube.com/embed/BcXJRDQ1N3g?showinfo=0\"></iframe>","fr":"<p>En deux ans d'existence, le programme Praça Viva a aidé de manière significative et extrêmement efficace des milliers de personnes, à commencer par la population à faible revenu, qui travaillait illégalement dans les rues sans pouvoir subvenir à ses besoins, en tant que vendeurs ambulants et en vendant leurs produits sans aucune sécurité, et qui dispose aujourd'hui d'un espace légal et bien structuré. </p><p><img src=\"https://lh7-us.googleusercontent.com/Z7ZLgoLHUZ-LdTuGxrKNEYRMoalM14YdPTyM3uRurxj84Q4hGsjNh7nNNjWx778cFaFRtzEAKGL7FbcFZAaiXYemoF-ih4ful6FDC0WVHvZug8_AjYCEyXThcgVAv1_lyCJ6tipFrDzMsHZvnU-7o0k\" width=\"602\"></p><p>Un espace autrefois abandonné, mal entretenu et géré uniquement par le gouvernement avec de maigres ressources, est aujourd'hui plein de vie avec ses jardins fleuris, ses jardins communautaires dans lesquels les habitants prennent soin de l'endroit, qui est désormais non seulement commercial mais aussi fréquenté par des familles qui se sont réapproprié cet espace public. </p><p>Les familles qui se sont approprié cet espace étaient traditionnellement celles qui ne disposaient pas, à proximité de leur domicile, d'espaces culturels, de loisirs ou gastronomiques compatibles avec leur réalité familiale et qui, pour s'offrir de tels moments de plaisir, devaient parcourir de longues distances pour se rendre dans des régions où se trouvaient des espaces de loisirs, mais qui étaient totalement hors de portée de leur réalité financière. Avec Praça Viva, la population dispose désormais d'un espace proche d'elle, dont la qualité est compatible avec la réalité familiale et financière, et qui lui permet d'entrer en contact avec des artistes de sa région qui ne sont pas reconnus par les médias grand public. </p><p>Ces artistes, à leur tour, n'avaient pas auparavant la reconnaissance de leur espace, ni la possibilité de se produire dans les grandes salles de la ville, ce qui constitue un facteur aggravant pour les difficultés financières auxquelles sont confrontés de nombreux artistes. Avec Praça Viva, ces professionnels ont désormais la possibilité et l'espace de montrer leur travail, d'être payés équitablement par les vendeurs de rue eux-mêmes, de manière légalisée, et même d'être reconnus plus largement par les journaux de quartier et les médias sociaux des résidents qui fréquentent l'espace.</p><p>En résumé, grâce au programme Praça Viva, des espaces autrefois inactifs, délabrés, mal entretenus et sans vie ont été transformés par les autorités publiques et la population en un lieu plein de vie, planifié, entretenu et sans coûts d'entretien constants pour l'administration publique, car en plus de donner à toutes les personnes impliquées la possibilité de se développer dans divers domaines, il existe un partenariat direct avec son principal bénéficiaire et utilisateur, à savoir sa population, qui, grâce à Praça Viva, bénéficie d'une meilleure administration publique et d'une meilleure qualité de vie.</p><ul><li><a href=\"https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662\" rel=\"noopener noreferrer\" target=\"_blank\">https://www.prefeitura.sp.gov.br/cidade/secretarias/subprefeituras/pirituba_jaragua/noticias/index.php?p=92662</a> </li></ul><p> </p><iframe class=\"ql-video\" frameborder=\"0\" allowfullscreen=\"true\" src=\"https://www.youtube.com/embed/BcXJRDQ1N3g?showinfo=0\"></iframe>"},"title":{"en":"São Paulo: Praça Viva ","es":"São Paulo: Praça Viva ","fr":"São Paulo : Praça Viva "}}
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